:root {
  --red: #D8342A;
  --ink: #0E0D0C;
  --cream: #F6F1E9;
  --cream-deep: #F1E9DC;
  --white: #FFFFFF;
  --muted-ink: #4A453E;
  --muted-ink-2: #2A2723;
  --label-grey: #6D675F;
  --footer-grey: #8C8579;
  --scrim: rgba(14, 13, 12, 0.72);
  --close-bg: rgba(255, 255, 255, 0.9);

  --font-display: Anton, Impact, sans-serif;
  --font-serif: 'Playfair Display', Georgia, serif;
  --font-body: Archivo, 'Helvetica Neue', Helvetica, Arial, sans-serif;

  --section-pad-block: clamp(56px, 8vw, 120px);
  --section-pad-inline: clamp(20px, 4vw, 56px);
  --nav-height: 56px;
}

* {
  box-sizing: border-box;
}

html, body {
  margin: 0;
  background: var(--cream);
  overflow-x: hidden;
  -webkit-font-smoothing: antialiased;
}

html {
  scroll-behavior: smooth;
}

body {
  font-family: var(--font-body);
  color: var(--ink);
  width: 100%;
}

a {
  color: var(--red);
  text-decoration: none;
}

a:hover {
  color: var(--ink);
}

section, footer {
  scroll-margin-top: var(--nav-height);
}

/* Nav */

.nav {
  position: sticky;
  top: 0;
  z-index: 50;
  background: var(--red);
  color: #fff;
  display: flex;
  align-items: center;
  justify-content: space-between;
  gap: 16px;
  padding: 16px var(--section-pad-inline);
}

.nav__wordmark {
  color: #fff;
  font-weight: 700;
  font-size: 15px;
  letter-spacing: 0.14em;
}

.nav__wordmark:hover {
  color: #fff;
}

.nav__links {
  display: flex;
  align-items: center;
  gap: clamp(16px, 3vw, 44px);
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.16em;
}

.nav__links a {
  color: #fff;
}

.nav__links a:hover {
  color: #fff;
  opacity: 0.8;
}

/* Shared type / components */

.accent {
  color: var(--red);
}

.accent-text {
  color: var(--red);
}

.eyebrow-label {
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.18em;
  color: var(--red);
}

.eyebrow-label--on-red {
  color: #fff;
  letter-spacing: 0.2em;
}

.eyebrow-small {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.16em;
  color: var(--red);
}

.section-header {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
  gap: var(--section-pad-inline);
  align-items: end;
  margin-top: 18px;
}

.section-title {
  font-family: var(--font-display);
  font-weight: 400;
  margin: 0;
  font-size: clamp(48px, 8vw, 104px);
  line-height: 0.86;
  text-transform: uppercase;
}

.section-intro {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: clamp(19px, 1.9vw, 26px);
  line-height: 1.4;
  margin: 0;
  text-wrap: pretty;
}

.divider {
  height: 1px;
  background: var(--ink);
  margin: clamp(32px, 5vw, 56px) 0 clamp(28px, 4vw, 48px);
}

.btn {
  display: inline-flex;
  align-items: center;
  gap: 12px;
  font-size: 16px;
  font-weight: 600;
  border-radius: 999px;
  transition: background-color 140ms ease, color 140ms ease;
}

.btn--primary {
  background: var(--red);
  color: #fff;
  padding: 17px 30px;
}

.btn--primary:hover {
  background: var(--ink);
  color: #fff;
}

.btn--outline {
  border: 2px solid var(--ink);
  color: var(--ink);
  padding: 15px 28px;
}

.btn--outline:hover {
  background: var(--ink);
  color: #fff;
}

.social-row {
  display: flex;
  align-items: center;
  gap: 10px;
}

.social-btn {
  width: 46px;
  height: 46px;
  border-radius: 999px;
  border: 2px solid var(--ink);
  color: var(--ink);
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 0.04em;
  transition: background-color 140ms ease, color 140ms ease;
}

.social-btn:hover {
  background: var(--ink);
  color: #fff;
}

/* Hero */

.hero {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(320px, 1fr));
  align-items: stretch;
  background: #fff;
}

.hero__copy {
  container-type: inline-size;
  padding: clamp(40px, 6vw, 96px) var(--section-pad-inline);
  display: flex;
  flex-direction: column;
  justify-content: center;
  gap: clamp(20px, 3vw, 34px);
  min-width: 0;
}

.eyebrow {
  display: flex;
  align-items: center;
  gap: 16px;
  color: var(--red);
  font-size: 13px;
  font-weight: 600;
  letter-spacing: 0.18em;
}

.eyebrow__rule {
  display: block;
  width: 34px;
  height: 3px;
  background: var(--red);
}

.hero__title {
  font-family: var(--font-display);
  font-weight: 400;
  margin: 0;
  /* Sized off the copy column's own width (not the viewport): at this
     two-column layout the column is roughly half the viewport, so a
     vw-based size (matching the design spec) overflows into the photo
     for "Putintsev" across most desktop widths. cqw keeps the same
     scale in the single-column (stacked) layout, where the column
     already equals the viewport width. */
  font-size: clamp(58px, 13cqw, 130px);
  line-height: 0.86;
  letter-spacing: -0.01em;
  text-transform: uppercase;
  overflow-wrap: break-word;
}

.hero__line {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: clamp(20px, 2.4vw, 30px);
  line-height: 1.35;
  margin: 0;
  max-width: 22em;
  text-wrap: pretty;
}

.niche-row {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(140px, 1fr));
  gap: 24px;
  padding-top: 4px;
}

.niche__label {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.16em;
  color: var(--label-grey);
}

.niche__value {
  font-size: clamp(19px, 2vw, 24px);
  font-weight: 600;
  margin-top: 6px;
}

.hero__actions {
  display: flex;
  flex-wrap: wrap;
  align-items: center;
  gap: 14px;
  padding-top: 4px;
}

.hero__media {
  background: var(--cream-deep);
  padding: clamp(20px, 3vw, 40px);
  display: flex;
  min-height: clamp(360px, 52vw, 660px);
}

.hero__media-frame {
  position: relative;
  flex: 1;
  min-width: 0;
}

.hero__img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

/* Work */

.work {
  padding: var(--section-pad-block) var(--section-pad-inline);
  background: var(--cream);
}

.card-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(260px, 1fr));
  gap: clamp(20px, 3vw, 36px);
}

.video-card {
  display: flex;
  flex-direction: column;
  gap: 18px;
}

.video-frame {
  position: relative;
  aspect-ratio: 9 / 16;
  background: var(--ink);
}

.video-cover {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  cursor: pointer;
  background: transparent;
  border: 0;
  padding: 0;
  display: flex;
  align-items: center;
  justify-content: center;
}

.play-badge {
  width: 62px;
  height: 62px;
  border-radius: 999px;
  background: var(--scrim);
  color: #fff;
  display: flex;
  align-items: center;
  justify-content: center;
  font-size: 20px;
  padding-left: 4px;
  pointer-events: none;
}

.video-player {
  position: absolute;
  inset: 0;
  background: var(--ink);
}

.video-player__video {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}

.video-player__embed {
  position: absolute;
  inset: 0;
}

.video-player__embed iframe {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  border: 0;
  display: block;
}

.video-close {
  position: absolute;
  top: 12px;
  right: 12px;
  width: 36px;
  height: 36px;
  border: 0;
  border-radius: 999px;
  background: var(--close-bg);
  color: var(--ink);
  font-size: 16px;
  font-weight: 700;
  cursor: pointer;
  display: flex;
  align-items: center;
  justify-content: center;
}

.card-title {
  font-family: var(--font-display);
  font-weight: 400;
  text-transform: uppercase;
  font-size: clamp(26px, 2.6vw, 34px);
  line-height: 0.92;
  margin: 10px 0 0;
}

.card-body {
  font-size: 16px;
  line-height: 1.55;
  color: var(--muted-ink);
  margin: 10px 0 0;
}

/* About */

.about {
  padding: var(--section-pad-block) var(--section-pad-inline);
  background: #fff;
}

.about-grid {
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(300px, 1fr));
  gap: clamp(24px, 4vw, 56px);
  align-items: start;
}

.about-frame {
  position: relative;
  aspect-ratio: 4 / 5;
  background: var(--cream-deep);
  min-width: 0;
}

.about-img {
  position: absolute;
  inset: 0;
  width: 100%;
  height: 100%;
  object-fit: cover;
}

.about-copy {
  display: flex;
  flex-direction: column;
  gap: 22px;
  min-width: 0;
}

.about-lead {
  font-family: var(--font-serif);
  font-style: italic;
  font-size: clamp(24px, 2.6vw, 34px);
  line-height: 1.25;
  margin: 0;
  text-wrap: pretty;
}

.about-paragraph {
  font-size: clamp(16px, 1.5vw, 19px);
  line-height: 1.6;
  color: var(--muted-ink-2);
  margin: 0;
  text-wrap: pretty;
}

.capability-grid {
  border-top: 1px solid var(--ink);
  padding-top: 26px;
  display: grid;
  grid-template-columns: repeat(auto-fit, minmax(200px, 1fr));
  gap: 16px 28px;
}

.capability-item {
  display: flex;
  align-items: center;
  gap: 12px;
  font-size: 16px;
  font-weight: 600;
}

.capability-dot {
  width: 10px;
  height: 10px;
  background: var(--red);
  flex: none;
}

/* Contact */

.contact {
  background: var(--red);
  color: #fff;
  padding: clamp(64px, 9vw, 132px) var(--section-pad-inline);
  text-align: center;
}

.contact-title {
  font-family: var(--font-display);
  font-weight: 400;
  text-transform: uppercase;
  font-size: clamp(52px, 11vw, 148px);
  line-height: 0.88;
  margin: clamp(16px, 2vw, 28px) 0 0;
}

.contact-copy {
  font-size: clamp(17px, 1.7vw, 21px);
  line-height: 1.6;
  max-width: 30em;
  margin: clamp(20px, 3vw, 34px) auto 0;
  text-wrap: pretty;
}

.btn--email {
  margin-top: clamp(28px, 4vw, 44px);
  background: #fff;
  color: var(--red);
  font-size: clamp(17px, 1.8vw, 21px);
  padding: 20px 40px;
}

.btn--email:hover {
  background: var(--ink);
  color: #fff;
}

.contact-helper {
  margin-top: 18px;
  font-size: 14px;
  letter-spacing: 0.08em;
  opacity: 0.85;
}

/* Footer */

.footer {
  background: var(--ink);
  color: #fff;
  padding: 30px var(--section-pad-inline);
  display: flex;
  flex-wrap: wrap;
  gap: 16px 32px;
  align-items: center;
  justify-content: space-between;
  font-size: 13px;
  font-weight: 500;
  letter-spacing: 0.16em;
}

.footer__copyright {
  color: var(--footer-grey);
}

.footer__links {
  display: flex;
  flex-wrap: wrap;
  gap: 16px 28px;
}

.footer__links a {
  color: #fff;
}

.footer__links a:hover {
  color: #fff;
  opacity: 0.8;
}